Researching companies is a critical part of winning a job offer.

There are many ways to do it, but this is my approach to it:

#1 Talk to current and old employees

#2 Get familiar with their values and mission statement

#3 Research the projects they are working on

Number #3 is critical.

Companies want people that can solve their problems. By researching their projects you can familiarize yourself with what they need and you can position yourself to be the SOLUTION -- and get hired!

Companies love to see that you've done your homework!